Category Archives: 3BL Media

Whirlpool Corporation Receives Environmental Excellence Award for Sustainability Efforts in Air Quality

State of Iowa recognizes Whirlpool for implementation of energy efficient insulation

SOURCE: Whirlpool Corporation

DESCRIPTION:

BENTON HARBOR, Mich., July 15, 2014 /3BL Media/ – Whirlpool Corporation (NYSE: WHR) is honored to receive the Environmental Excellence Award in Air Quality by State of Iowa Gov. Terry Branstad and the Department of Natural Resources.  The company was recognized for its implementation of Honeywell’s Solstice® Liquid Blowing Agent (LBA), which first began at its Amana, Iowa, plant, into its environmentally conscious and energy efficient insulation used in U.S.-made refrigerators and freezers.  

The global warming potential of the new foam blowing agent is 99.9% lower than the most commonly used foam blowing agent in the U.S. industry, resulting in a more environmentally-friendly household refrigerator.  In January, the company began voluntarily phasing out its use of hydroflurocarbons (HFCs) in its U.S. refrigerators and freezers, utilizing the co-developed foam that provides more energy efficiency than commonly used hydrocarbons and the lowest global warming potential in its class.

“At Whirlpool Corporation we are committed to preserving our environment, and we are delighted to be recognized by the State of Iowa for this work,” said Joseph Liotine, president of Whirlpool U.S. operations. “By introducing this new insulation to our refrigerators, we’ve taken steps to reduce global warming potential without compromising quality or the energy efficiency of our appliances.”

About Whirlpool Corporation
Whirlpool Corporation is the world’s leading global manufacturer and marketer of major home appliances, with annual sales of approximately $19 billion in 2013, 69,000 employees, and 59 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag,KitchenAid, Jenn-Air, Amana, Brastemp, Consul, Bauknecht and other major brand names. Additional information about the company can be found athttp://www.whirlpoolcorp.com.

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Tweet me: Whirlpool Corp earns Environmental Excellence Award in Air Quality fr IA Gov. Terry Branstad, Dept Natural Resources http://3bl.me/6as48h

KEYWORDS: Awards and Recognition, whirlpool corporation, Environmental Excellence Award in Air Quality, Gov. Terry Branstad, Iowa, Department of Natural Resources, Honeywell’s Solstice® Liquid Blowing Agent, hydroflurocarbons (HFCs)

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Repurpose with Purpose: Southwest Airlines Takes Sustainability to the Next Level

SOURCE: Southwest Airlines

DESCRIPTION:

It is with great excitement that today, we’re launching LUV Seat: Repurpose with Purpose, our Company’s newest global sustainability initiative that will upcycle the used leather seat coverings from the Evolve retrofit into brand new products that support local communities.  Through the pilot of this initiative, the products will benefit communities in Kenya, Malawi, and the United States by providing access to employment, skills training, and livelihoods. 

Upcycling – not to be confused with recycling – is the process of converting waste materials into new materials or products of better quality or for better environmental value.  With 43 acres worth of leather seat covers coming off our aircraft through Evolve, we knew we didn’t want to just discard it in a landfill or shred it.  We wanted to do something better with it.  And, that is exactly what we are doing through LUV Seat

Today, Phase One of the project begins with a training program in Nairobi, Kenya, where young adults are learning skills to make shoes, soccer balls, backpacks, and other leather goods – giving them the critical skills they need to  participate in the economy.  By donating our leather and providing grants to create this training program with local social enterprises, Southwest is able to ensure that these products are given back to the local community, reinforcing our commitment to global citizenship, and strengthening and expanding our focus on sustainability. 

When visiting the organizations we are partnering with in Kenya – SOS Children’s Village Kenya, Alive & Kicking, Maasai Treads, Seed of Hope, and Life Beads Kenya – it was amazing and humbling to realize that something we put so little value on – used leather – was life changing for these organizations, its members, and the local community.  Realizing that 500 leather seat covers would make nearly 2000 pairs of shoes to help the people of Kenya prevent jiggers in their feet, or 1000 soccer balls so kids can play with a real ball while also learning about health education through sports, shows how important it is to look at used goods in a new way and give them a second life. It makes me very proud that the Green Team had the idea; Bill Tiffany, VP of Supply Chain Management who grew up in Kenya, advocated for the effort and pointed us in the right direction, and Gary and Southwest’s Senior Leadership supported the idea and helped make it come true.

And this is just the beginning. We have even more used leather from the retrofit, and we need your help to find other opportunities where it can make a difference!  Have an idea?  Use hashtag #LUVSeat and tweet or post to Facebook your great ideas and organizations that could benefit.  To learn more about the project and meet James and Robinson, two of the many Kenyans that we hope will benefit from the program, go to www.facebook.com/southwest and click on the leather tab or visit www.swamedia.com/luvseat

 

Tweet me: Today @SouthwestAir launches Project #LUVSeat: Repurpose with Purpose to upcycle 43 acres of leather: http://social.southwest.com/2eE

KEYWORDS: Finance & Socially Responsible Investment, Sustainable Enterprises, Southwest Airlines, sustainability, LUV Seat, Repurpose with Purpose, SOS Children’s Village Kenya, Alive & Kicking, Maasai Treads, Seed of Hope, Life Beads Kenya, Leather, Recycling

    

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GM’s Energy Manager Relates Upbringing to Upkeep of Environment

SOURCE: General Motors

DESCRIPTION:

Al Hildreth grew up in the Detroit area at a time when our rivers and streams were nothing to write home about.

“Observing the poor quality of our waterways led me to sign up for environmental courses when I went away to college,” he said. “I wanted to make a positive impact on the environment when I emerged with a degree.”

Indeed, Al and his family spent many summers at his uncle’s farm in northern Minnesota. It was there that he gained an appreciation for our natural resources. It was a far cry from venturing into the Rouge River at a time when the pollutants in the water were plentiful enough to stain clothing.

“It was so bad that I had to throw away my clothes after I ventured into the river,” said Hildreth.

Upon graduating from Oakland University with a degree in engineering, Hildreth began working for a company in research & development that designed and manufactured air pollution control equipment. He did some testing at a GM foundry and elsewhere at a hazardous waste incinerator. The foundry was his first exposure to the automaker, which eventually led to a job.

“The environmental engineering career path was still in its infancy in the 70s,” said Hildreth. “It existed, but it has since expanded as I saw more ways I could insert my expertise.”

This led to assignments in Asia and Europe where Hildreth worked with counterparts in those regions to come up with best practices for carbon and energy management within GM, that he then passed on to his North America colleagues.

Today Al oversees all of the company’s energy management practices.  That also includes carbon, overseeing energy and water conservation efforts at facilities across the globe, and managing the team that is responsible for energy use at all facilities.

“By working on a global scale, my team is able to save money for GM through carbon, energy, and water conservation projects. We discover and share all of the best practices globally,” he said. “Since the company spends more than $1 billion on utilities, there are still lots of energy savings opportunities that remain.”

His work has led to GM being recognized as a leader in energy efficiency, including earning the ENERGY STAR® Partner of the Year Award three years running, as well as helping more than half of GM’s manufacturing facilities to meet the U.S. Environmental Protection Agency’s ENERGY STAR Challenge for Industry.

It is Al’s dedication and success integrating energy efficiency across the globe that has led to these accolades, but it all comes back to how it ties into the company’s overall sustainability efforts.

“Sustainability means balancing our actions across three pillars: economy, environment, and society. When one of those legs in the three-legged stool is not in balance, the entire idea falls apart,” said Hildreth.

Regularly working with NGOs, suppliers and customers has been beneficial to the company and Al. Those conversations bring a fresh new perspective on the state of the entire value chain. GM doesn’t work on an island. They need involvement from all parties to ensure they are maximizing their investment in the environment.

“With the population expanding, environmental sustainability will become essential for our survival, not just a popular business ethic,” said Hildreth.

Even though GM cut its greenhouse gas emissions in half over the last two decades, there is still more work to be done. New technologies and methods will be required to achieve GM’s aggressive commitment of a 20 percent reduction by 2020 over a 2010 baseline. This is on top of what the company has already achieved.

“At my age, I want to instill in the next generation of energy engineers a desire to protect the environment as well as enhance our profitability,” said Hildreth.

But if that doesn’t work, he can always rely on his grandkids.

In the movie “The Lorax”, a once pristine land has been contaminated so that the citizens of Thneedville don’t want for anything.  Deforestation has led to the creation of this walled city made up entirely of artificial things.

It’s a thinly veiled plot to show how damaged the world might become if we don’t act sustainably.

“My grandkids seem interested in my job since we have watched this movie together numerous times,” states Hildreth. “It allows me to relate to them what I do for a living in a way that they can understand.”

 

Tweet me: .@GM’s Energy Manager Relates Upbringing to Upkeep of Environment http://bit.ly/1mOp7C0

KEYWORDS: Energy, Environment and Climate Change, GM, General Motors, Al Hildreth, Rouge River, ENERGY STAR® Partner of the Year Award, The Lorax, pollution, environmental engineering

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Mars One of 12 Leading Companies to Sign Renewable Energy Buyers’ Principles

Companies including Mars, Sprint, Walmart, GM and Facebook urge energy suppliers to offer more renewable energy products that meet their needs

SOURCE: Mars, Incorporated

DESCRIPTION:

Washington, DC, July 11, 2014 /3BL Media/ – Seeking to increase availability of cost-competitive renewable energy to run their businesses, 12 leading companies today signed the Renewable Energy Buyers’ Principles to better communicate their purchasing needs and expectations to the marketplace. The companies – Bloomberg, Facebook, General Motors, Hewlett-Packard, Intel, Johnson & Johnson, Mars, Novelis, Procter and Gamble, REI, Sprint, and Walmart – are hoping the principles will open up new opportunities for collaboration with utilities and energy suppliers to increase their ability to buy renewable energy.

With a combined renewable energy target of 8.4 million megawatt hours (MWh) per year through 2020, the 12 participating companies are seeking a market shift to achieve their sustainable energy goals. Large-scale buyers often have to work around traditional utilities to purchase renewables at competitive prices at the scale they need, increasing complexity and transaction costs. World Wildlife Fund (WWF) and the World Resources Institute (WRI) recognized the need for clearer guidelines and convened leading companies to create the Buyers’ Principles.

“These companies are leading the market in creating demand for renewable energy. The Buyers’ Principles provide sound guidance to the market providers,” said Suzanne Apple, senior vice president for private sector engagement for WWF. “Some of America’s largest companies are embracing renewable energy, and their collective demand requires the market to keep pace.”

The Buyers’ Principles outline six criteria that would significantly help companies meet their ambitious purchasing goals:

1.    Greater choice in procurement options,

2.   More access to cost competitive options,

3.   Longer- and variable-term contracts,

4.   Access to new projects that reduce emissions beyond business as usual,

5.   Streamlined third-party financing,

6.   Increased purchasing options with utilities.

“Supplying renewable energy efficiently enables the scale of deployment necessary to achieve carbon neutral operations,” said Kevin Rabinovitch, global sustainability director for Mars Incorporated. “The Renewable Energy Buyers’ Principles are a powerful way to bring energy suppliers and consumers together, enabling us to work creatively to maximize the inherent benefits that come from clean energy generation with more predictable costs.”

The principles address several major obstacles large companies face in procuring and installing renewable energy. For example, large buyers find current renewable energy markets are complicated to navigate and don’t deliver the products corporate customers are looking for. The sheer volume of renewable energy needed to meet their goals demonstrates both a clear demand and a market opportunity for any provider who can deliver what they need.

“We know cost-competitive renewable energy exists but the problem is that it is way too difficult for most companies to buy,” said Amy Hargroves, director of corporate responsibility and sustainability for Sprint. “Very few companies have the knowledge and resources to purchase renewable energy given today’s very limited and complex options. Our hope is that by identifying the commonalities among large buyers, the principles will catalyze market changes that will help make renewables more affordable and accessible for all companies.”

“These Buyers’ Principles lay the groundwork for partnerships to help energy buyers like us go further faster,” said David Ozment, senior director of energy for Walmart. “We know our company’s goal to be supplied by 100 percent renewable energy is good for business and good for the environment. If we can buy renewable energy for less, we can operate for less — and we can pass on the savings and a cleaner energy future to our customers and their communities. We hope others across the energy ecosystem will join us in making these principles a reality.”

The Buyers’ Group is an informal consortium of companies interested in overcoming the obstacles to buying renewable energy and sharing best practices – not a power purchase group. The initial signatories are pioneers, but the group is expanding as more companies recognize the need for market change to seize the opportunities around renewable energy.

“To meet their near-term renewable energy goals these 12 companies alone need over 8 million MWh of renewable energy, which is enough electricity to power nearly 800,000 homes every year,” said Letha Tawney, senior associate for WRI. “When simple and cost-competitive renewable energy options appear, we find other innovative companies flooding in behind the leaders. Offering products that fit the Buyers’ Principles promises to unlock even more demand and opportunity for renewable energy.”

The principles evolved from a collaboration between WWF and the Rocky Mountain Institute (RMI) to identify barriers to corporate achievement of renewable energy targets. The groups convened a Corporate Renewable Energy Buyers’ Day in 2013 to prioritize possible solutions – resulting in RMI creating the Renewables Resource Center and WWF partnering with WRI to develop the new Buyers’ Principles.

World Wildlife Fund (WWF) is one of the world’s leading conservation organizations, working in 100 countries for over half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change. Visit www.worldwildlife.org to learn more and keep up with the latest conservation news by following @WWFNews on Twitter.

The World Resources Institute (WRI) is a global research organization that spans more than 50 countries, with offices in the United States, ChinaIndiaBrazil, and more. Our more than 450 experts and staff work closely with leaders to turn big ideas into action to sustain our natural resources—the foundation of economic opportunity and human well-being. www.wri.org

Tweet me: 12 major companies including @sprint @MarsGlobal @Walmart want to increase access to renewable energy #MarsSusty http://3bl.me/ws64rz

KEYWORDS: Energy, Business & Trade, Mars, WWF, World Wildlife Fund, World Resources Institute, WRI, Renewable Energy Buyers’ Principles, renewables, utilities, sustainable energy

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Boeing Partnership to Preserve Thousands of Acres of Threatened Wetlands in South Carolina

SOURCE: Boeing

DESCRIPTION:

North Charleston, SC, July 14, 2014 /3BL Media/ – Boeing (NYSE: BA) received approval on Friday from the U.S. Army Corps of Engineers on a comprehensive wetlands mitigation plan to preserve approximately 4,000 acres of land, including more than 2,000 acres of wetlands. The land is on three separate tracts near the Francis Marion National Forest in the South Carolina Lowcountry.

Boeing worked in partnership with federal, state and local agencies and conservation organizations to identify the tracts for preservation, which achieves conservation goals of regional and national significance. The result will be a substantial increase in public lands, public access, and protections of land, water quality and several rare, threatened and endangered wildlife species.

“This investment significantly advances a national effort to protect and restore the fire dependent native longleaf pine ecosystem,” said Mark Robertson, South Carolina executive director of The Nature Conservancy. “Together, these acquisitions represent one of the largest private conservation investments in the Francis Marion National Forest and surrounding region.”

The approved plan is part of the permitting process for 468 acres of land in North Charleston that Boeing previously announced it will lease from the State of South Carolina to protect for potential future growth. Included in that leased property is 153 acres of wetlands that date back to the property’s former use as a phosphate mine.

“Working with our habitat protection partners on landscape scale conservation projects has been a priority of the Department of Natural Resources for the last two decades,” said Alvin Taylor, director of the S.C. Department of Natural Resources (DNR). “At DNR we are grateful for the opportunity to work with our partners in conservation the Lowcountry Open Land Trust, The Nature Conservancy and the Open Space Institute in order to seek a mitigation solution that Boeing supports and meets the regulatory requirements and that will benefit fish, wildlife, their habitats and our citizens.”

The three tracts of land were closed on earlier this year. Boeing funded the purchase of one tract by the Lowcountry Open Land Trust (LOLT). LOLT will hold the property for up to five years and then transfer it to the S.C. Department of Natural Resources for long-term ownership and management. Boeing funded the purchase of the other two tracts by The Open Space Institute (OSI) and The Nature Conservancy. OSI and The Nature Conservancy will hold the property for up to five years and then transfer it to the U.S. Forest Service for long-term ownership and management as part of the Francis Marion National Forest.

“This plan supports our business growth as well as our commitment to the environment and communities where we live and work,” said Jack Jones, vice president and general manager of Boeing South Carolina. “It’s exciting because it ensures our ability to grow while protecting the unique natural ecosystem of this state for future generations of South Carolinians and visitors.”

Contact:
Rob Gross
Boeing South Carolina Communications
Boeing Commercial Airplanes
+1 843-789-8084
robert.g.gross2@boeing.com

Tweet me: Boeing partnership to preserve thousands of acres of threatened wetlands in South Carolina http://3bl.me/96asr6 #Boeing

KEYWORDS: Environment and Climate Change, Boeing, csr, CSG, wetlands, Preservation, South Carolina, environment, open space, public lands

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The Sharing Economy in Action

SOURCE: Green Builder Media

DESCRIPTION:

Last week, I wrote about how the Sharing Economy is transforming capitalism (by emphasizing access to goods rather than ownership) and providing an important part of the solution to our urgent environmental needs (by enabling more people to use fewer resources.)

The Sharing Economy has been propelled by a shift in core values, embracing collaborative, peer-to-peer, cloud-based, and distributed networks. On a social level, people are disseminating and accessing information like never before. On a corporate level, companies that espouse the Sharing Economy are amassing loyal customers and enjoying financial success.

Of course, there are the companies like Airbnb, Uber, and Snapgoods that have developed business models based on novel Sharing Economy principles. But there are other companies with more traditional models that are also paving the way to a more collaborative approach.

Take Google, for example, which made its Android operating software available for competitors to use at no charge. While the move seemed risky at the time, the company recognized that they had more to win by expanding the market for mobile devices and ensuring that their search engine and other revenue-based digital services were compatible and prominently featured.

Google’s open-source strategy has served the company well: its stock has soared and Android is now the most widely adopted mobile operating system in the world, used on over 1 billion devices.

In a similar move to drive market growth, electric vehicle maker Tesla recently opened its patent portfolio to anyone, including its competitors, who wants to use the intellectual property for productive purposes. “If we clear a path to the creation of compelling electric vehicles, but then lay intellectual property landmines behind us to inhibit others, we are acting in a manner contrary to that goal,” said Elon Musk, Tesla’s founder and CEO.

Read More…

Tweet me: The #SharingEconomy in Action http://3bl.me/v3zy6f via @SaraGBM @greenbuildermag #Google #Tesla #Patagonia

KEYWORDS: Business & Trade, sharing economy, Tesla, Tesla Motors, patagonia, Google, Green Builder Media, Elon Musk, transforming capitalism

  

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Bloomberg Signs Renewable Energy Buyers’ Principles

SOURCE: Bloomberg

DESCRIPTION:

Originally posted by World Resources Institute

July 11, 2014 /3BL Media/ – Seeking to increase availability of cost-competitive renewable energy to run their businesses, 12 leading companies today signed the Renewable Energy Buyers’ Principles to better communicate their purchasing needs and expectations to the marketplace. The companies – Bloomberg, Facebook, General Motors, Hewlett-Packard, Intel, Johnson & Johnson, Mars, Novelis, Procter and Gamble, REI, Sprint, and Walmart – are hoping the principles will open up new opportunities for collaboration with utilities and energy suppliers to increase their ability to buy renewable energy.

With a combined renewable energy target of 8.4 million megawatt hours (MWh) per year through 2020, the 12 participating companies are seeking a market shift to achieve their sustainable energy goals. Large-scale buyers often have to work around traditional utilities to purchase renewables at competitive prices at the scale they need, increasing complexity and transaction costs. World Wildlife Fund (WWF) and the World Resources Institute (WRI) recognized the need for clearer guidelines and convened leading companies to create the Buyers’ Principles.

“These companies are leading the market in creating demand for renewable energy. The Buyers’ Principles provide sound guidance to the market providers,” said Suzanne Apple, senior vice president for private sector engagement for WWF. “Some of America’s largest companies are embracing renewable energy, and their collective demand requires the market to keep pace.”

The Buyers’ Principles outline six criteria that would significantly help companies meet their ambitious purchasing goals:

  1. Greater choice in procurement options,
  2. More access to cost competitive options,
  3. Longer- and variable-term contracts,
  4. Access to new projects that reduce emissions beyond business as usual,
  5. Streamlined third-party financing,
  6. Increased purchasing options with utilities.

Read the full release here and the Renewable Energy Buyers’ Principles here

Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service, which provides real time financial information to more than 315,000 subscribers globally.  For more information, visit www.bloomberg.com.

Tweet me: @BloombergLP signs Renewable Energy Buyers’ Principles #CSR http://3bl.me/37epsz

KEYWORDS: Energy, renewable energy, WWF, World Wildlife Fund, sustainable energy, Facebook, General Motors, Hewlett-Packard, Intel, johnson & johnson, Mars, Novelis, Procter and Gamble, REI, Sprint, Walmart

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4 Tips for Summer Fun with Social Media

SOURCE: Trend Micro

DESCRIPTION:

As many schools are out for the year and families are headed for that beach vacation or family visit, I know many kids will be on the road with their phones in tow.  Here are 4 things to think about and share with your kids before you head out.   

  • Tell them where you’ve been, not where you are:  Have fun and snap lots of pics with your phone to share with friends and family, but think about posting them after you return.  It’s wise to not advertise that you’re away or tell the world exactly where you are.  Also, consider turning off the geo-location tagging on your phone’s camera. You can do this in the privacy settings of a phone.  No need to turn it off for all apps (like Google maps, for example), but by turning it off for the camera, you will not attach the specific location information of where your photos were taken.  Lastly, consider how you talk about your adventures – you can be enthusiastic without boasting.

Read more on the Trend Micro Internet Safety for Kids and Families blog here

Tweet me: NEW BLOG: 4 Tips for Summer Fun with #SocialMedia #onlinesafety #medialiteracy #digitalcitizenship #mobile #parents http://ow.ly/z13Tn

KEYWORDS: Media & Communications, Education, summer education, online safety, parents, kids and internet, trend micro

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