Authors’ and publisher donations benefit Food 4 Farmers
SHELBURNE, Vt.–(BUSINESS WIRE)–Rick Peyser, Green Mountain Coffee Roasters’ (GMCR) Director of Social Advocacy and Community Outreach, was swayed by running partner and co-author Bill Mares to tell the story of Peyser’s personal journey and quiet crusade to help change the world of coffee.
Their book, Brewing Change: Behind the Bean at Green Mountain Coffee Roasters
, is the inspiring result of those frequent runs and steady conversations. Brewing Change chronicles Peyser’s 24-year career with an insider’s view of GMCR, one of the largest specialty coffee companies and purchasers of certified Fair Trade coffee in the world. Brewing Change is part travelogue, part social commentary, and part motivating business model for building corporate social responsibility. Continue reading